English

 

Book and towns are two symbols and signs of human civilization. Books are the oldest friend of man and his affectionate companion which has been notable since early stages of the formation of several thousand years old human civilization. Towns were founded following the population growth and gradual evolution of civilization. Today, the technology created by the civilized man instead of further consolidation of man and his amiable friend , have pare the ground for degeneration of this friendship and relation.

Uncertainties and problems of the modern and urban life and emergence of internet are undoubtedly main factors behind such separation. The alarming consequences of separation of man and book, has urged the scholars and the literates in various scientific circles to take new measures and search for solutions.

The City Publication Institute (afiliated to The Art and Cultral Organization of Tehran Municipality) upon the beginning of its activities in 2004 has devoted its efforts to revitalization of the respectable status of book among the citizens.

Printing, publication and distribution of suitable books specially on issues related to urban life, providing the requirements of the liberaries of Tehran, promotion of the culture of reading are among the main objectives for establishment of this institute.

Thd City Publication Institute with its various departments such as Commercial, Logestics, Public Relatios and International Affairs and help of activists and scholars of the cultural and publication sectors and modern management practices in short period of time has gained considerable achievements and so far has left behind a good record in its activities.

The Public Relation Department of the Institute with 5 sub-divisions namely Graphic, Book, Information, Public Relations and International Affairs is responsible for coordination and performance of all these sections. Holding the meetings of Book Council, for evaluation of the works submitted by authors and deciding their publication, providing all the software and hardware needs of the various sections, establishing contact with local and foreign publishers in order to organize various exhibitions, contact with press and media for refecting the news and developments, preparation of brochures and design works required by the institute are all carried out by this Department.

The Commerecial Department consisting of four sections namely procurement and orders, sales and marketing, exhibitions and projects and finally shops and subscribers coordinates and provides guidances and carries out plannings and conducts executives works for its subordinates sections.

All works with respect to receiving the orders for books, marketing, holding of book fairs and plannings for such activities, meeting the needs of the shops, performing the proposed projects and procuring the items required by Shahrvand Chain Stores are some of the responsibities of this Department.

Publication of suitable books on city dwelling culture and citizenship, procuring and distributing the required books among the liberaries and cultural establishment within Tehran, holding various fairs for offering books and other cultural products, distribution books and cultural products within the network of institute's book stores, encouraging the reading habit among the public through printed and billboard publicity and providing wide range of publication services are some of the major areas of the institute' s activities.

The City Publication Institute in the framework of its cultural objectives has several programs to be implemented which among them are furnishing all libraries of Tehran with their requirements including public libraries across the Capital, libraries of schools, universities, seminaries, mosques; expanding the book stores, distribution and sale of book through internet via the comprehensive network of urbanbook, holding book and other cultural products fairs, offering of books and precious Qurans and launching of the "Book Garden Project" as the most advanced book store in the Middle Eeast.

The Three precious Qurans known as Neirizi, Iranian Mushaf (Holy book) and Hijaz Mushaf have been published by the Publication Deparment of the Institute.

This institute has also published 12 books in various educational, cultural, art, citizenship and childern subjects.

One of the most significant and unique works of this institute is technical preparations and publication of 10 million copies of cultural booktels in short period of time. This cultural package called "a Slice of Watermelon" and published with assitance of the Cultural and Art Organization of Tehran Municipality consists of 10 booklets and brochures on the tourism in Tehran, educational and sport satires in form of Caricatures and cultural booklets which were published and distributed among the Tehranies in September 2006.

Meanwhile, The City Pulication Institute has so far set up 14 book and other cultural products stores throughout Tehran and plays an active part in offering of books and other cultural products in all Shahrvand Chain Stores.